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Promotion: in 2023 Bentley Motors launched an structure and design-centred journey expertise round Scandinavia, with highlights that included a keep at Wingårdhs’ forest lodge in Sweden and a tour of BIG’s studio in Copenhagen.
The Extraordinary Journey Scandinavia tour was one in all a sequence of curated journey experiences introduced by Bentley in 2023, providing the chance to discover enticing locations from behind the wheel of its luxurious automobiles.
The five-day, four-night tour began in Stockholm, the place friends had been collected from the airport in a chauffeured Bentley and brought to their first evening’s keep within the world-renowned Ett Hem lodge.
With interiors created by designer Ilse Crawford, the lodge is understood for merging luxurious with a sense of house, with areas that encourage friends to loosen up and mingle as if at a manor home.
The lodge hosted a welcome reception, dinner within the library and a nightcap for the small get together of friends on day one to get to know one another.
On day two, attendees took the wheel of one in all a number of Bentley fashions on supply and started the journey south by Sweden’s forests, with Scandinavia’s best structure and design locations guiding the best way ahead.
For lunch, the tour stopped at Naturehouse, a sustainability-focused lakeside spa by Tailor Made Arkitekter that merges the types of a barn and a greenhouse, earlier than persevering with to achieve the Trakt Forest Resort in Småland within the afternoon.
Designed by Wingårdh structure studio, the lodge options simply 5 suites which can be raised excessive into the treetops on stilts, giving friends the possibility to really feel immersed in nature.
The suites are “a real illustration of Bentley’s design values of sustainability, materiality, and innovation” mentioned the model, and friends had the chance to loosen up within the sauna or scorching tub earlier than becoming a member of the lodge house owners Sandra and Mattias Sälleteg at a drinks reception.
The night additionally included dinner in a forest close to the lodge, which was made by Michelin star chef Niklas Ekstedt and celebrated pure components coming collectively “to create one thing higher than the sum of its components”.
Day three noticed the group proceed the drive south by Sweden’s forests and cease for lunch at Wanås Resort and Sculpture Park, constructed round two transformed stone barns with interiors by Kristina Wachtmeister.
They then drove on by Malmö and throughout the Öresund Bridge, the longest bridge in Europe, connecting Sweden and Denmark, earlier than switching to chauffeured transport as soon as once more for the ultimate stretch of the journey to Copenhagen.
With lodging on the Nimb Resort in Tivoli Gardens, friends had ample alternative to discover Copenhagen, together with dinner at a world-renowned Nordic restaurant after which a metropolis tour hosted by the Danish Structure Centre.
There was additionally a tour of Bjarke Ingels Group’s studio, hosted by a member of the group who gave insights into their inventive follow. Lunch was additionally held inside “the beating coronary heart” of the workplace.
Bentley’s Extraordinary Journey continues within the UK in 2024 with a programme the place attendees will expertise a scenic route beginning at Crewe, the house of Bentley Motors, to The Macallan Property in Speyside, Scotland. The UK programme runs from 19 to 22 August and a pair of to five September.
For extra info and to register curiosity, go to the Bentley web site.
Partnership content material
This text was written by Dezeen for Bentley as a part of a partnership. Discover out extra about Dezeen partnership content material right here.
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